Statewide transit campaign
Oklahoma Faces of Transit
Campaign identity, storytelling archive and public-facing web presence for the Oklahoma Transit Association's statewide rider storytelling effort.
Marketing · Communications · Creative · Digital · Consulting
Strategy that sees the whole picture.A team that gets it done.
Grand Splash Marketing is a Native woman-owned, full-service marketing, communications, creative, digital and business consulting agency based in Oklahoma and working nationwide. From strategy to execution, we bring the experience and capabilities to move businesses and organizations forward.
Native woman-owned · Woman-owned · Minority-owned · Strategy and execution under one roof
2009
Founded — and still led by its founder
Nationwide
Clients served from Grand Lake, Oklahoma
Native
Woman-owned and minority-owned business
National
Industry-recognized campaign work
What Makes Us Different
Marketing is only part of the picture.
Clients usually know what they want. What is harder to know — from inside a business — is everything the request touches.
A client says: "change our phone number." A vendor changes the website. We change the website — then check Google Business, social media, advertising accounts, directories, email templates, booking platforms, 360GrandLake where it applies, and everywhere else that number still exists.
That habit applies to everything we do. We deliver what you asked for, completely — then tell you plainly what else is connected to it, what deserves attention next, and what can wait.
Marketing, advertising, communications, public relations, brand, creative, websites, search, content, photography, videography, digital, automation, events, sponsorships and business consulting all live under one roof here. That is what lets us see how the pieces connect.
What We Do
Eight capability groups. One team.
Full-service means the strategy and the production live in the same place — nobody hands you a plan and wishes you luck.
01
Marketing & Advertising
Strategy and campaigns that reach the right people, plus the day-to-day management that keeps them running.
See capabilities02
Communications & Public Relations
Public-facing and stakeholder communications for businesses, agencies, associations and public-sector clients.
See capabilities03
Brand & Creative
The look, voice and assets — built once, used consistently everywhere your organization shows up.
See capabilities04
Content & Production
Photography, video, audio and writing produced in the field — so campaigns show real people, places and work.
See capabilities05
Websites, Search & Digital
Websites built to be found and maintained after launch, plus everything that controls how your information appears online — in search and in AI answers.
See capabilities06
Email, CRM & Automation
Following up, staying in touch and removing the repetitive work that eats a small team's week.
See capabilities07
Business & Marketing Consulting
Working out what actually needs to happen — in marketing, and in the operations behind it.
See capabilities08
Speaking, Training & Workshops
Conference speaking, customized marketing and communications training, transit training, workshops and private instruction for businesses and organizations.
See Speaking & TrainingIndustries
Specialized depth where it counts.
Transit and mobility, public sector, Tribal, nonprofits and associations, tourism and small business — plus the many businesses that do not need a category.
Public Transit & Mobility Marketing
Ridership campaigns, funding and advocacy communications, transit storytelling, outreach and the creative work behind them — for rural, urban, Tribal and statewide transportation clients.
Public Sector Marketing & Communications
Public information, outreach and campaign work for agencies, authorities, districts and publicly funded programs.
Tribal Marketing & Communications
Marketing, communications and outreach for Tribal programs, enterprises, transit systems and community initiatives.
Nonprofit & Association Marketing
Membership communications, campaigns, events and sponsorships for organizations that answer to boards, members and funders.
Tourism & Destination Marketing
Destination, lodging, marina, attraction and hospitality marketing — built by people who work in a tourism economy every day.
Small Business Marketing
You do not need a national-company budget to work with an experienced marketing team.
Recognition
Nationally recognized work.
Oklahoma Faces of Transit — the statewide storytelling campaign Grand Splash Marketing produced for the Oklahoma Transit Association — was recognized with First Place in Group 4 at the 2021 APTA AdWheel Awards for Best Comprehensive Campaign to Highlight Transit Needs and Funding.
Our founder, Michelle Robertson, has been recognized statewide and nationally, including Oklahoma Magazine 40 Under 40 and NCAIED Native American 40 Under 40.
Featured Work
Websites and campaigns already working.
A short cross-section of client work — transit systems, regional government, nonprofits, destinations, real estate, trades and independent businesses.
Rural public transit
Pelivan Transit
Rider-facing website and digital communications for a multi-county Oklahoma transit system — routes, services and public information built for people who need an answer quickly.
Regional government association
Grand Gateway Economic Development Association
Website and digital communications for a regional council of governments covering economic development, aging services and transportation programs.
Transit association sponsorship
Sponsor SWTA
Sponsorship marketing platform supporting the South West Transit Association — presenting sponsorship opportunities to industry partners and supporting fulfillment.
Community action agency
SOCAG — Southwest Community Action Group
Website and program communications for a community action agency, organizing services so families can find what they qualify for.
Destination media platform
360GrandLake
The regional destination platform Grand Splash Marketing operates for the Grand Lake area — visitor content, business listings and advertising.
Residential real estate team
Tempe, Leslie & Shana Real Estate Team
Team brand and website supporting listing promotion alongside long-term personal brand building.
Stone restoration
Stone Restore Solutions
Service-area website and local search presence for a stone restoration company — the work, the coverage area and a clear path to a call.
Marine service
Gordon's Xtreme Marine
Marine service and dealership web presence for a Grand Lake business with a short, intense season.
Health & wellness
Musuma Aesthetics & Wellness PLLC
Practice website and brand presence for an aesthetics and wellness clinic, built around booking and trust.
Speaking, Training & Workshops
Practical marketing and communications education.
Michelle Robertson teaches marketing and communications for businesses, transit agencies, nonprofits, associations, Chambers and community organizations — from one-on-one instruction to conference sessions and national panels, including her original Transit Driver Ambassador training.
360GrandLake
An additional audience for Grand Lake businesses.
Grand Splash Marketing also operates 360GrandLake.com. For eligible businesses in the Grand Lake area, it's an additional way to reach visitors — separate from, and never required for, GSM client work.
Our Process
How the work actually happens.
We look at the whole picture, tell you what we see, sequence the work, and do it.
01
Understand
We start with what you want changed or promoted — then look at everything connected to it.
02
Identify
We flag what else should be updated, corrected or connected, and what genuinely doesn't need attention.
03
Prioritize
We sequence the work by impact and deadline instead of handing over a wish list.
04
Execute
We do the work — writing, designing, building, publishing, posting, placing and coordinating.
05
Maintain
We keep it current. Marketing decays quietly, so someone has to be responsible for noticing.
How We Work
One project — or your entire marketing department.
No giant agency minimums. No one-size-fits-all packages. National-caliber work without requiring a national-agency-sized minimum engagement.
- A few hours of professional help
- A defined project or campaign
- A monthly marketing budget
- Ongoing marketing management
- A complete outsourced marketing department
Tell us what you're trying to accomplish and what you have to work with. We'll tell you honestly what it takes, what can wait, and where to start.
About GSM
From a kitchen table in Northeast Oklahoma to a national agency.
Michelle Robertson founded Grand Splash Marketing in 2009 after working in printing and radio, where she watched local businesses struggle to navigate a digital shift nobody nearby specialized in. She started the agency at her kitchen table.
Today GSM is a full-service marketing, communications, creative and consulting agency serving businesses and organizations nationally — still based at Grand Lake, still led by its founder.
Read the full storyLet's look at the whole picture.
Tell us what you need changed or promoted. We'll tell you what else is worth doing around it — and what isn't.
Start a Project
Tell us what you need.
Share the one thing you want handled. We'll come back with what we'd do, what we'd check around it, and what it takes.
- 918-284-7161
- info@grandsplashmarketing.com
- We reply personally, usually same or next business day
- Based at Grand Lake, Oklahoma — working with clients nationwide